Is a diaper bag still a diaper bag if it doesn’t contain a single baby bottle and there isn’t a bambino in sight? Because if not, the Spring 2013 Tokidoki X Ju-Ju-Be collection is allllll mine. Why should moms have all the fun?
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The Los Angeles-based brand famous for its colorful cartoon characters and its ironic take on pop culture recently launched a collaboration with Ju-Ju-Be , a maker of diaper bags and accessories for moms. Think of bags with crumb drains and mommy pockets, printed with Tokidoki characters like Adios the adorable cartoon ghoul. Guess that means there’s no more room for Gumby or Barney the Dinosaur? Retail price points for the bags range from $18 to $188.